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CRM is not part of a business strategy; CRM is the business strategy.
Claudio Marcus, research director at Gartner:
Are you deciding:
- Why CRM? – Do you even need a CRM solution?
- What are the best CRM solutions available for your small business?
Let SmallBizCRM help you negotiate the CRM minefield and assist you with these important decisions and processes.Take The Shortcut – Our Free online CRM Needs Analysis tool will guide you through the maze:
Benefits Of CRM
If you are still unconvinced as to whether you should invest in a suitable CRM solution, here are some immediate points for you to ponder:
Recent benchmark studies reveal that CRM applications account for:
- Revenue increases of up to 41% per sales person
- Decreased sales cycles of over 24%
- Lead conversion rate improvements of over 300%
- Customer Retention improvements of 27%
- Decreased sales and marketing costs of 23%
- Improved profit margins of over 2%
CRM Categories
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