Many CRM solutions inevitably get put out to pasture for whatever reason. Either the CRM vendor just bowed out of the race when it got too hot in the kitchen – the CRM market is hot and fast, after all. Pity when sometimes a really good CRM concept ‘dies’ through lack of funding. Who recalls the Visicalc vs Lotus 123/Excel days, when the superior Visicalc product was simply out-moneyed and marketed?
Or the CRM is just being treated as a cash cow, left to die a natural death with no further development taking place. Fair enough if maybe the CRM has passed its expiry date and got rather long in the tooth, the programmers not having foreseen and made provision for certain eventualities, (like the internet!) and programmed themselves into a corner. The website remains up with all its compelling copy though, ready to snare unsuspecting prospects.
Maybe the owner passed on, as is the case in one or two instances. Or possibly there were more sinister underlying reasons. Maybe the product simply got ‘eliminated’ due to its ‘nuisance value’, like Janna Contact.
Whatever the reason, though, you need to know this information! You don’t want to have to explain away that dead horse you just purchased.
There are a couple of tell-tale signs to raise your suspicions:
- The last entry on the website’s PR page is dated 2004 or earlier.
- There is no response when you send them an email requesting info on their latest version
- Or you receive a belated response from some unrelated email address
Here are a few CRM products we think fall into one of the above categories. Forgive us if we are wrong, and notify us immediately please!
- Discontinued CRMs with Reviews
- Additional Discontinued CRMs