CASE STUDY
A CRM for Fitness Studios/Coache
How LexGetFit Grew Exponentially with Omnify Fitness Studio Software
LexGetFit offers a blend of in-class and virtual fitness classes, spearheaded by Emily Johnson, a seasoned fitness instructor with over a decade of experience. As the owner of LexGetFit Studio in Kentucky, Emily brings a personal touch to her fitness business. Having battled obesity herself, she deeply understands the challenges of a fitness journey and is driven by empathy to help others lead healthier lives.
Emily’s favorite part of teaching is seeing the satisfaction on her clients’ faces, as they recognize their progress and strength.
Setting Up the Studio
Before securing her own space in 2019, Emily rented space in other gyms starting in 2011. Although renting commercial space can be financially draining, Emily managed to build a close-knit community of 50 participants with the motto, “Fitness makes Family.”
As her studio expanded and customer retention became crucial, Emily needed to improve her service efficiency.
Introducing Omnify
To streamline operations, Emily sought fitness scheduling software and discovered Omnify. With Omnify’s comprehensive features, she developed a website that facilitated online payments, smooth bookings, check-ins, and class capacity management.
Emily recalls, “We needed a platform that best fit our needs. Omnify’s features were perfect for our boutique fitness studio, handling time-consuming tasks and allowing me to focus more on my students.”
Accelerating Growth
Omnify’s software enhanced LexGetFit’s customer experience with flexible booking options, enabling clients to schedule classes well in advance or at the last minute. This convenience led to increased bookings and client satisfaction.
The platform’s integration with Stripe simplified payment processing, alleviating Emily’s previous issues with cash and check payments. She notes, “It reduces the headache for me and helps keep better records for paying independent contractors. Before Omnify, managing payments was a cumbersome task.”
Support and Resilience
Omnify’s customer support impressed Emily with its reliability. She appreciates the quick responses and clear explanations, even for minor issues. Emily states, “Omnify’s support team is always responsive, helping me with anything I need, whether it’s a small fix or understanding how something works.”
Since adopting Omnify in 2018, LexGetFit has thrived, even amid the pandemic. By offering both virtual and in-person classes for double-vaccinated clients, the studio continued to operate successfully. Emily’s husband, Jerill Johnson, proudly remarked, “I am proud that she’s been able to grow a fitness studio through the middle of a global pandemic, delivering quality service and inspiration to her clients.”
Conclusion
Omnify has empowered LexGetFit to streamline operations, enhance customer experience, and manage both virtual and in-person classes efficiently. Like LexGetFit, thousands of businesses have leveraged Omnify to optimize their bookings, manage payments, and save time and resources.
Explore how Omnify can elevate your fitness or wellness business and provide an exceptional client experience.